Unlocking Potential: Tao Baibai's Ex-Wife Sells 5,000+ Copies of "Einstein's Brain" Product

In a twist that seems straight out of a fantastical comedy, a seemingly absurd online product has become a viral sensation and a surprising business success. Deer Horn, the ex-wife of popular Chinese astrologer Tao Baibai, has sold over 5,700 virtual copies of "Einstein's Brain" through her livestream, earning an estimated 12,000 yuan. This isn't a course or a book, but a digital "blessing" that, upon purchase, supposedly "grows" on you, making you smarter.

The Product and the Paradox

So, what exactly is this mind-bending item? For a small fee—ranging from 2.1 to 2.88 yuan—customers receive no physical product. Instead, they get a message claiming the "brain" has been automatically attached, a text blessing, or a simple video. The genius—and the controversy—lies in the concept itself. The product’s description promises to make you "smarter" or "wiser," and it's even segmented into categories like "Science Brain," "Arts Brain," and "Exam Brain" to target specific anxieties.

This has sparked a heated debate over whether this is a harmless joke or a form of "cashing in on gullibility." Legal experts note that since the product is clearly labeled as "virtual," it doesn't meet the legal definition of fraud. However, they caution that the marketing language dances on the fine line of misleading promotion.

A Social and Financial Phenomenon

This isn't just a business transaction; it's a social commentary. The success of this venture highlights the growing market for "emotional value products"—essentially, a modern form of a placebo. Customers aren't buying intelligence; they're buying a brief moment of hope, a conversation starter, or a good laugh. The low price point and instantaneous delivery make it feel like a low-stakes gamble, similar to throwing a coin into a wishing well.

While some critics condemn it as a "new form of online begging" that erodes trust, many users see it as a benign and humorous way to de-stress. The viral nature of this trend, fueled by online discussion and a playful attitude, proves that in today's digital world, creativity and a good "meme" can be monetized. It also raises a bigger question: If emotions are for sale and trust is a commodity, what's the true price of integrity?