NBA China Player Exposure Rankings: Yang Hanshen Tops with 680 Million, Curry 2nd, LeBron 6th
On December 30, NBA China officially released the 2025-26 season player exposure rankings. Chinese s...
On December 30, NBA China officially released the 2025-26 season player exposure rankings. Chinese star Yang Hanshen leads the chart with an astonishing 680 million exposures, far ahead of the rest. Following him are Warriors star Stephen Curry (210 million) and Lakers’ Luka Doncic (170 million).
Ranks 4–10 are: Victor Wembanyama (160 million), Austin Reaves (160 million), LeBron James (150 million), James Harden (110 million), Kevin Durant (80 million), Shai Gilgeous-Alexander (60 million), and Nikola Jokic (50 million).
Exposure reflects player popularity, and as the only Chinese player in the NBA this season, Yang Hanshen naturally draws the spotlight. Curry remains the most-watched player after Yang, while Doncic’s move to the Lakers boosted his exposure. Rising star Wembanyama sees a surge in popularity, and interestingly, Reaves surpasses teammate LeBron James in China. Harden and Durant remain fan favorites, while MVP contenders Gilgeous-Alexander and Jokic rank only 9th and 10th.
This ranking offers a clear view of NBA player popularity in China. Which ranking surprises you the most? Share your thoughts!
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